While in graduate school, Carol Levesque learned about the concept of community acupuncture. The concept of providing high-quality care as frequently as needed for people from a wide range of socioeconomic backgrounds was very appealing to her. Levesque opened Cedar City Community Acupuncture in Oct. 2009.
As a new business owner, Levesque faced several challenges including educating the public about acupuncture as well as the resources her clinic has to offer. Local newspaper articles about the business have helped spread the word about her business. Another struggle was bookkeeping, but she soon learned that some tasks and business functions should be outsourced to maintain her own productivity.
A friend told Levesque about the Cedar City Small Business Development Center. Shortly after opening the clinic, she met with Craig Isom and Joni Anderson at the SUU SBDC. By asking the right questions, they helped Levesque better define her business ideas and practice. She said, “Timely advice from external sources can be of enormous value. In my case, this is precisely the role played by both the SBDC and SCORE in refining goals and helping me develop a more structured program to achieve my goals. I am deeply grateful to both of these agencies in this regard.”
Levesque is proactively implementing the advice and education that she has received. She has presented to schools and health fairs, and has been involved in local panel discussions. She is also working on community education seminars and expanding her business opportunities through clinics and outreach.
The Utah SBDC network is comprised of 11 regional centers hosted by Utah colleges and universities. The centers serve entrepreneurs and small businesses across the state. The centers are funded in part through a cooperative agreement with the U.S. Small Business Administration.